Best Social Media Management Tools
My Recommendations
- Buffer is the best affordable social media scheduling tool for solo content creators or freelancers. I find it really useful, especially if you are focusing on growing brand visibility for one platform.
- Most suitable for small content creators, small businesses or personal brands
- Hootsuite—If you need a more professional dashboard and want to manage multiple platforms (Facebook, Instagram, Twitter, LinkedIn, Pinterest, YouTube, and TikTok), Hootsuite is a powerhouse.
- Best for businesses or social media marketing agencies managing multiple brand accounts
- SproutSocial- A premium social media management tool perfect for brands and agencies that want powerful analytics, smart publishing, and better customer engagement tracking.
- Later- I love how easy it is to drag and drop posts into a calendar. It’s especially great if you work heavily with visual platforms. Best fit for Instagram-first creators (you can see the Instagram grid layout before posting)
- Social Bee- In my opinion, if you want to maximise your social reach over time, Social Bee can automatically repost your top performing posts, so you’re always active on busy days. Best for evergreen content repurposing.
- Most suitable for brands who want steady social media presence with less day-to-day effort.
- Agorapulse- The Best go-to social media management platform for businesses and agencies! It allows you to manage comments, messages, and posts from multiple platforms all in one place.
- Ideal for content creators and small businesses who want to stay organised.
Best Tools For Graphic Design
My Recommendations
My Favourite Canva Features
- Canva- It’s is perfect when you want something fast and simple. I love using Canva because:
- Canva Pro – It unlocks tons of premium templates and lets you save your brand colours and fonts.
- Magic Resize – It allows you to change one design for Instagram, Facebook, or Pinterest in seconds.
- Background Remover – no more tedious or messy cutouts.
- Canva Apps – It allows you to add free stock photos, gifs, or icons straight into your design.
- Collaboration Tools – It enables you to share your designs with friends or teammates and get feedback instantly. This is great feature especially if you are working on a group project for your university or work.
My Favourite Photoshop Features
Adobe Photoshop is by far one of the best detailed graphic design tool. It is great when you want full control over your images. Some of my favourite tools includes:
- Layers and Adjustment Layers – Edit your photos without ruining the originals.
- Selection Tools – Quickly isolate people or objects.
- Neural Filters – AI tools that can smooth skin, change expressions, or enhance colours.
- Brushes & Custom Presets – Perfect for adding textures or creative effects.
- Actions – Save time by automating repetitive tasks.
My Favourite InDesign Features
In my past work experience, I have used Adobe InDesign to create outstanding high-quality brochures and flyers, and this couldn’t have been better. Adobe InDesign shines when you’re creating layouts for print or multi-page projects. Here’s why I recommend:
- Master Pages – Set a consistent layout across your document.
- Paragraph & Character Styles – Keep fonts and spacing consistent.
- Data Merge – It is great for creating catalogs or personalised documents easily.
- Preflight Panel – Catch mistakes like missing images or fonts before printing.
- Plugins – Tools like EasyCatalog can save hours if you work with large data sets.